We are all waiting for Star Trek-level AI (Artificial Intelligence) to talk to us and come in and do our work for us. While we aren’t at that level yet, is AI close to becoming useful for us? Can an AI help you write better? Here is my CopyAI review to find out.
Copywriting is writing that moves a reader along on the journey from mild interest to becoming a subscriber or paying customer. It is writing that converts or sells.
Copywriting is some of the most difficult writing out there. Many people who are great at writing articles struggle to write great sales copy. Copywriters command a higher price than article writers because it is a highly skilled profession.
I have used tools to help with copywriting in the past, such as headline generators to generate headline ideas. But the headline generators I have used weren’t AI – they just simply put in the keywords I input and then came up with a bunch of headlines based on their templates.
The headline generators were somewhat useful, but often the headlines made no sense depending on the keywords so no “intelligence” there. Similarly, I have used other copywriting tools but for the most part, they were just templates where you filled in the blanks. Useful, but not actually generating copy.
So when it came time for my Copy.AI review, I was understandably skeptical based on my previous experience with these kinds of tools.
CopyAi has a suite of automated writing and productivity tools and promises that you can generate marketing copy in seconds. I create new content every week for my Time Tips YouTube channel and my blog, so I put wanted to put this to the test.
For this Copy.AI review, I wanted a real test – not just a soft quick tour that would make me think I should buy the software only to later fail when I make the software do the heavy lifting.
So I decided to turn Copy.AI loose on creating better descriptions and sales copy my employee training workshop topics. I have a wide range of workshop topics available, and I recently decided to expand my list to provide a full page for each workshop so human resources departments wanting to book me would better understand the value of the workshops and be more likely to buy.
The short answer is no. I still recommend you use a professional copywriter for your primary sales pages for your product. A professional copywriter brings years of experience and skills development to your project and their skills are important.
Where CopyAI shines is in the ability to provide copy help on a daily basis to small business owners who struggle with the huge number of writing tasks they have. Writing blogs, website pages, and social media messages. It would be extremely expensive to have ALL your writing done by a professional copywriter so CopyAI is a great bridge between your own copywriting skills and the projects you need a professional for.
I do make a small commission if you purchase CopyAI but that hasn’t affected my review of it. Copy.AI is a tool I use EVERY day so I am very excited to share it with you. I appreciate you using my link to sign up as it helps fund more videos and articles like these.
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