Go High Level Review: Features, Pricing, Pros & Cons Explained Simply

It’s the Holy Grail, isn’t it? “One tool to rule them all.” The idea that you can run your business in a single tool instead of stitching together a “Frankensystem” from multiple tools. This is the “promise” of Go High Level, but is it real, or just snake oil? Let’s find out in Captain Time’s Go High Level Review.

Go High Level Features

Here are the functions that Go High Level promises:

• CRM & Pipeline Management
• Sales Funnels
• Email Marketing
• Surveys & Forms
• Booking & Appointments
• SMS Marketing
• Workflow Automations
• Online Courses
• Reputation Management
• Tracking and Analytics
• Online Communities
• Website Builder
• Document Signing
• Multi-user Support

Very impressive, but how does it all stack up in real life? I have been using Go High Level for a few months now and have moved my entire business to the tool, so I thought it was time to go through my experience so far in a Go High Level Review.

CRM, Pipeline Management & Sales Funnels

I have used many CRMs over the years. ACT!, Essential PIM, Insightly, Hubspot, and most recently, Less Annoying CRM (LACRM).  I liked Less Annoying CRM for it’s clean interface and affordable pricing for small businesses at only $15 per month for a single user. So how does Go High Level CRM compare?

1. User Interface: While I do find the user interface of Go High Level more complex than LACRM, a lot of this is because it has so many other features and options built in. I find that Go High Level is able to do many things that other CRMs are not, largely because everything is in one system.
2. Pipeline: The sales pipeline in Go High Level is very robust.
3. Automation: Automation is where Go High Level shines. The automation is extensive and has an AI component where you can ask AI to set up the automation for you.
4. Integrations: Go High Level is a leading business management tool so lots of other tools will integrate with it.
5. Scalability: Go High Level offers unlimited members and contacts so it will scale as your business grows. Also, I can bring in as many other team members (such as virtual assistants or employees) at no extra charge, unlike many other CRMs that sell their subscriptions per user per month. (See my subscription rant here.)

Overall, I find Go High Level very powerful and robust as a CRM and easy to work within for my daily outreach. Plus the extra automation and scaling are very useful for me.

Replaces tools like HubSpot, Less Annoying CRM, Insightly, or Sales Force.

Social Media Marketing

Honestly, I didn’t hold out much hope that Go High Level would be able to do well in managing my social media, but I was pleasantly surprised. The Social Calendar view is great for seeing what days I don’t have any social posts scheduled for. The tool makes it easy to schedule in the future so I can set up posts for upcoming events like Valentine’s Day, Xmas, other holidays, Black Friday, etc. I like that I can have my posts for the next month set up ahead of time so I don’t have to worry about posting each day. Go High Level also provides statistics so you can compare your engagement levels on social media over time.

Replaces tools like Hootsuite, Buffer, or Sprout Social.

Booking Calendar

As a productivity coach, a booking calendar is critical! Otherwise I go back and forth with clients for weeks trying to find a meeting time that works for both of us. I am able to set up Go High Level booking calendars such as one for discovery calls and one for coaching bookings. Now my clients can see all my open meeting slots right on an easy to use page in their local time zones. The booking calendar is linked to my Google Calendar so it picks up my unavailable times and adds new bookings right into my Google Calendar. I am also able to control the times of day I accept bookings, create buffers between meetings (highly recommend so you are running from call to call) and a maximum number of calls in a day.

Replaces tools like Book Like a Boss, Calendly, or Tidy Cal.

Document Signing

I haven’t tried this feature yet, but Go High Level offers document signing so it replaces tools like Docusign and PandaDoc.

Email Marketing

This is another area where I was concerned Go High Level might not be as capable as my previous tool, MailerLite. But, once again, Go High Level didn’t disappoint. Like MailerLite, Go High Level had a drag and drop email builder system and you can easily manage your email lists simply by adding tags to your contacts. Go High Level also lets you set up subscriber forms so people can easily add themselves to your email lists.

Replaces tools like MailerLite, Mail Chimp or Constant Contact.

Membership and Online Courses

With the online course and membership functions, I started to see how Go High Level might be cheaper than my existing tech stack. After all, I had only a small team and Less Annoying CRM and MailerLite were relatively inexpensive. But tools like Skool started at $99 per month US to host online courses. I have added both my existing masterclasses “Time Management: Step by Step” and “Level Up Your Follow-Up” to Go High Level and it is a very capable online course platform. GHL also has a community feature and I will be setting that up soon for my Time Guild members.

Replaces tools like Mighty Networks, Teachable, Skool, or Thinkific.

Affiliate Marketing

I have tried this function yet, but I like that I can set up an affiliate program for my online courses or Time Guild coaching programs right in the same system I am selling from.

Replaces tools like Post Affiliate Pro, Rewardful, or Partnerstack

Web Building

I haven’t tried this function yet because I have a well-built WordPress site that ranks well in the search engines, but I believe this tool could be useful for people just starting out.

Replaces WordPress.

Multi-User Support

My biggest complaint about software subscriptions is that almost all of them are “per user/per month.” So a piece of software that seems affordable at $25 per month quickly becomes a major cost as you start adding team members. That $25 per user per month becomes $125 per month if you have 5 team members and $625 per month is you have 25 members on your team. Suddenly you are paying thousands of dollars per month for software you don’t even own!

Go High Level has a single price for UNLIMITED users, making it very affordable for teams to adopt.

Pricing

But what about the price? Can Go High Level save you money or is it too expensive for small business owners? The answer is that it depends. Go High Level can save you money, especially if you have a team working with you. For example, I often use 2-3 virtual assistants to help me with my work, so per user/per month subscriptions add up fast. Here is a table showing what it would cost to replicate Go High Level functionality with other leading tools along with the expanded costs for multiple users.

As you can see, you can save money even with a single user if you are using a similar range of tools to replicate Go High Level’s functionality.

Recommended Integration: Add To CRM

A great add on tool I use for Go High Level is Add to CRM. Add to CRM is a browser extension that lets me easily add LinkedIn profile contacts into Go High Level, Less Annoying CRM and many other CRMs. Saves me a ton of time each with with my LinkedIn outreach as it makes LinkedIn and Go High Level play nice together.

Go High Level Support

Because of it’s complexity, I highly recommend you work with a good quality consultant/support team plus training when you are switching to or using Go High Level. You will find good support critical as you master this complex tool.

Go High Level Review Conclusion

In conclusion, I highly recommend Go High Level for companies with multiple team members or companies, organizations looking to be able to scale, and people planning to offer online courses or online communities.. If you are a solopreneur who won’t be offering online courses, you can probably save money with a tool stack like Less Annoying CRM, Mailerlite, and Book Like a Boss.

I have partnered with the Productivity Hub to offer my subscribers and coaching members unlimited LIVE support for Go High Level, something that is not offered much elsewhere. In addition to the live support, if you purchase Go High Level through the Productivity Hub, you get 4 onboarding calls as well along with training sessions. And my Time Guild members also receive help with their GHL systems in our group coaching sessions, via unlimited support with me, and via our online community. Custom work by GHL consultants can add up to thousands or tens of thousands of dollars, so the partnership offer I have put together can save you thousands of dollars. Check out our Go High Level special offer here.

Reach out if you have questions about our Go High Level offer.